We’re a couple of weeks into the new year, and if you’re a cyclist, you’ve probably resolved to ride more this year. As we all know, nothing makes those extra miles more fun than a new bike.
We’ve got all our 2011 bikes on sale until they’re gone. Specialized, Jamis, LOOK, and Orbea; as long as it’s a 2011 bike, it’s at least 25 – 35% off. Carbon road, 29er MTB, and simple bikes to get around town are all on sale.
Our stock list is after the jump, so “read more” to find your bike. We’ll keep this list as accurate as possible, but feel free to call, email, or stop in for more info.
The 2012 LOOK bikes will be soon, so this is a great time to score a 2011 for a great price. Above is the 2011 LOOK 566 Rival – a cutting edge endurance road bike with a smooth, lively ride – and we’ve got it on sale. We only have one left (!) in a size Medium/53cm (54.2cm virtual top tube), in the above color and parts spec. Great chassis, full SRAM Rival gruppo, tried-and-true Mavic Aksium Race wheelset, and $400 off MSRP. What more could you want?
We brought LOOK Cycles into the shop for the 2011 model year and the reception has been fantastic. There’s something almost indescribable about how a LOOK bike feels that separates it from the pack. They’re smooth, light, lively, quick, and they just make you want to keep riding.
LOOK bikes not only ride really well, they look amazing too. LOOK has been making carbon fiber frames longer than anyone, and their bikes really wear their innovations on their proverbial sleeve. The really cool thing is that even though the technological advances are easily readable, the bikes have a timelessness to them soon you know they’ll always look great.
The game remains the same for 2012. LOOK is sticking with their 2011 frame sets, but updating them with refined paint schemes and great components. We’ll have a lot the 2012 models in the shop soon, so check them out after the jump and stop by, call, or email for more info.
The 2012 bikes are coming in fast, so it’s only right that we have 2012 demo bikes. We have four models to choose from this year, so whether you’re looking for a new speed machine, an all-day endurance ride, or a fast off-road whip, we’ve got you covered. Check out the demo models and info after the jump and stop by when you’re ready to test the best.
Specialized has always made some of the best bikes out there, but most recently, they’ve really broken away from the pack by designing some amazing bikes for women. By recognizing that there are some significant and common differences between male and female riders beyond average height, Specialized Women’s Bikes not only fit many female riders better than other brands, they also ride and handle better. Women specific frame and suspension designs combined with smart components packages make for bikes that are uncompromisingly designed for the needs and wants of all female riders. The trend continues for 2012 and we’re proud to have some new women’s specific 2012 bikes at the shop: the 2012 Amira Apex and Myka Sport Disc 29.
The Specialized Amira – a true race bike, designed for women from the ground up – debuted in 2010, but it’s getting some big time changes for 2012. Taking cues from both the Roubaix SL3 and the Tarmac SL3, the new Amira is lighter and stiffer that the first generation.
Well, it looks like when you make a great bike, you get might just win an award. We’ve been hyping the 2011 Specialized Tarmac Elite Apex as an enveloping pushing ride; a true entry-level carbon road bike that doesn’t compromise in terms of ride, handling, or performance. Now it looks like the rest of the industry is starting to take notice. Bicycling Magazine just announced that the Tarmac Elite Apex is their Editor’s Choice for Best Recreational Road Bike. Whether you’re looking for an affordable carbon race bike or an all day ride won’t leave you wanting for something a little faster, this is a bike worth considering. We have it in stock in all sizes, so come by and ride an Editor’s Choice.
The passage of time is a funny thing. There are times when we look back and think how quickly time flies by, but the very next moment an event in the recent past seems like it took place a lifetime ago.
Take the 2008 season. It was only three years ago, but the age of Quickstep as a super power – Tornado Tom in green, Paolo Bettini in world champ stripes and Olympic gold – seems like a lifetime ago. Since that time, Cav has risen, Lance has retired (again), and the most talent-rich team in the world might just be from Luxembourg.
The coming of the 2011 marks a birthday of sorts; the Specialized Tarmac SL2 is three years old. Why is that good? It means that same bike that was developed for and ridden by the best team of 2008 can now be yours for pennies on the dollar. Come in, test ride the 2011 Specialized Tarmac SL2 Elite with SRAM Apex, and whisper to yourself, in an Italian accent of course, “I am Specialized.”
As if there weren’t enough reasons to “make the leap,” the SRAM Road Diaries just released the above teaser for their 2011 SRAM Red group. Lightest, best-featured, and now the sexiest, the 2011 SRAM Red stuff looks amazing. Come by the shop to find out why eight pro teams are riding Red this year.
The 2011 SRAM Apex 10 speed came out last summer, but the long-term reviews of SRAM’s entry-level road group are just starting to come in. We’ve always been huge fans of SRAM’s road groups and we’re especially stoked about the high-performance, high-value Apex group. We currently stock seven road bikes with Apex – Specialized Allez, Tarmac, Secteur, Roubaix, Dolce, Ruby, and Crux – so it should go without saying that we’re pleased to hear that BikeRadar can confirm what we already know: SRAM Apex offers near-elite level performance at an entry-level price.
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